Question

Self Employed Event Planner Promo Deductions

Forum|Forum|1 year ago
April 8, 2025
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I own a travel and event business. At my travel promotion seminars I give away gift cards and other merchandise I have purchased. Can I deduct those and where in Schedule C to I enter the amounts?

Thanks,

Heidi

SabrinaD2

You can likely deduct the cost of gift cards and merchandise given away at your travel promotion seminars as business expenses. Here’s how to handle it:

Deducting Promotional Expenses

Gift Cards and Merchandise: These can be categorized as advertising or promotional expenses. On Schedule C, you would typically enter these amounts under "Advertising" (Line 😎 or "Other Expenses" (Line 27a) with a detailed description.